Good Nutrition — Nutritious Sales Through Smart Digital Marketing
From intent to intake NINERED helped Good Nutrition make wellness purchasable.
Industry:
Health & Wellness / Nutraceuticals
Objective:
To amplify Good Nutrition’s online visibility, drive product purchases, and support their SMP (Supplement Market Presence) via compelling digital campaigns and conversion‑focused strategies.
Strategy
- Paid Search & Display Ads: Targeting key product categories like Weight Management, Daily Detox, Immunity Boosters, and Stress & Relaxation supplements. (https://goodnutrition.in/)
- Social Campaigns & Storytelling: Leveraging engaging content around wellness goals (weight loss, healthy lifestyle, immunity) and targeting health‑conscious consumers.
- Landing Page & Conversion Optimization: Ensuring clear messaging around product benefits and a seamless path to purchase. (https://goodnutrition.in/)
- Performance Monitoring & Adjustments: Using data analytics to refine targeting, creatives, and spend to maximise ROI.
Results That Speak
- Significant increase in online traffic to shop categories like ‘Weight Management’, ‘Vitamins & Minerals’, and ‘Daily Detox’.
- Improvement in conversion rate and average order value (campaign‑specific).
- Better brand engagement and repeat purchase behaviour through targeted remarketing.
The NINERED Touch
We didn’t just run ads — we created meaningful connections between the brand and consumers seeking wellness solutions. Our data‑backed strategies ensured every click, every impression, and every creative aligned with purchase intent and brand value.
Outcome
Good Nutrition elevated its status from a strong product line to a go‑to wellness brand in the competitive nutraceutical market. By marrying smart digital strategy with consumer behaviour insights, the results weren’t just better — they were transformative.
Services Used
Paid Search (Google Ads) | Social Advertising (Meta, Instagram) | Landing Page & UX Optimisation | Analytics & Reporting
